Search Engine Optimization Consulting Services
SEO Site Assessments
SEO Site Assessments are designed to give clients an in-depth critique of their website, explicitly identifying areas where improvements should and must be made. You will quickly learn what the search engines consider necessary when ranking websites and where organic search engine optimization improvements are needed from the Site Assessment. The report includes a prioritized list of site issues and recommendations to address each. We will also have any problems or opportunities we discover where a much higher level of analysis would be helpful; some are game-changers. This report takes approximately seven weeks to research, write, and produce, with a suitable time to discuss the information and suggestions.
SEO Research and Market Analysis
We offer unsurpassed expertise in creating effective SEO campaigns based on a foundation of solid research and analysis. Our SEO consultants take the time to learn about your business, industry, competition, and the search phrases and keywords that will draw visitors to your site.
We employ various tools and tap into decades of experience to understand what your business is up against and see the value of keywords so we can determine how to beat the competition. Factors such as search volume cost per click (CPC) and the approximate number of times a keyword is searched monthly taken from historical PPC bidding give clues as to the monetary value of bringing a single user to your site through a keyword.
Deciding on keywords shapes the group of pages you create, optimize, and maintain. For each page, we select both a primary keyword and a list of secondary keywords that help flesh out your page’s topic. This is important because when Google evaluates your website’s page, it looks for keywords that relate to other keywords as a clue as to how valuable your page is.
We also help you set realistic expectations about your keywords. Some keywords are nearly impossible to rank for; these tend to be generic terms that return lists and reviews primarily. Rather than asking what you want to rank for, we help you determine what words you should rank for.
SEO Strategy and Planning
Each SEO strategy is individualized to your unique needs and objectives, the digital landscape’s state, and what your competition is doing. Based on our extensive research and market analysis findings, we devise a plan of ethical on-site and off-site search engine optimization strategies. No two businesses are the same, which is why every SEO strategy created by Creative Services @ QAT Global is completely customized to deliver results.
SEO Training Services For businesses that want to manage all or part of their SEO in-house, we offer an SEO course that is available in our classroom or on-site at client locations. The content covers beginner through advanced SEO content and is appropriate for business managers, marketing staff, and web designers.
Search engine optimization is a process that involves optimizing your website’s content, architecture, metadata, and other elements to improve website rankings in search engines such as Google, Bing, and Yahoo. SEO improves website traffic by being listed on search engines for relevant keywords to your website. It’s a long-term strategy that requires constant refining to respond effectively to search engine algorithm updates.